Monday, December 1, 2008

5 Cheap Ways to Keep Customers Coming Back

5 Cheap & Easy Ways to Keep Visitors Coming Back to Your Website


To maintain a successful business website, you have to keep your visitors coming back. This means you have to have something

good to say and must say it often. Consider this: Unless you offer them something to come back to, then they will most

likely won't. You will need compelling content on your website that not only interests them, but also changes regularly.

Think about it, if it's the same old thing, why would anyone want to come back to your site to see the same ole thing? Here

are some ideas to consider.

1) Articles- Articles give your visitor something to read. Articles provide information. Your customer may have a

question, or want more information about the product or service that your business is offering and an article they will

provide to access the information.

Here is the good news. You do not necessary have to write these articles yourself. You can take and post information about

your products directly from the package, or the makers’ website.

In addition, many article directories that can be found online provide good, quality content at no cost to you. All you have

to do is search for articles that suit your business, and then copying them into your website. You are only required to

provide a link back to the original author’s website.

2) Contests- We love to win things! Think of exciting contests (especially if they change frequently) that gives your

visitors something to come back for. When the visitor signs up for the contest, you can also require an email address to

link to your newsletter. The email addresses build your database. The key is to change the contest frequently, whether it

is weekly, monthly, or semi-annually, and abide by any sate and local laws regarding contests. The more you change your

contest, the more times your visitors will come back to your site.

3) Coupons and Discounts- Create coupons or discounts for your current clients to entice them to return to your website to

buy more.

Here are some ways to use coupons and promotional:
-A buy one get one free.
-A specific percent discount (such as 10%)
-Free or discounted shipping


5) Blogs-- Blogs are an unbelievable tool! Believe It or not, people are interested in what you have to say! A blog will not

only allow you to update your customers on business opportunities, but it also gives you a great opportunity to add those

much needed keywords to your website.

There are quite a few free applications available that make blogging easy. Just do a search.

5) Newsletter- A newsletter is one of the best ways to keep your visitors coming back time and time again. When a customer

comes to your site, require a name and email address. That's all you need to start!
Once again you do not have to write all the content yourself. Using free article directories will cut the time it takes to

put a newsletter or blog together

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